Mathebe Molise: Tapping into a billion rand industry

Meet Mathebe Molise, a chartered accountant by day and founder of Beauty on Tapp by night. Mathebe spotted an untapped opportunity to connect beauty service providers with consumers and launched a mobile app that would bridge that gap.

Beauty on Tapp’s goal was to give small businesses exposure, alert consumers to little-known locally made products and cater to what was, at the time, the neglected natural hair market.

Today the company also operates an online store called Shop Beauty on Tapp that exists as a central point where users can purchase products. The online shop focuses on African hair and skincare products and recently introduced home décor and lifestyle items to its roster of products.

Beauty and Tapp has been warmly received and recently made it as a finalist in the Dark & Lovely and She Leads Africa beauty accelerator program.

Mathebe dreams of turning Beauty on Tapp into a global beauty hub which exposes African products to the rest of the world. Beauty on Tapp has something for everyone, don’t miss out. Great work Mathebe!

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